Managing your message at a social conference by deleting comments... Really?
Category ls12
So I'm out on PlanetLotus, looking over the blogs for today's OGS and such, when I find this blog entry from Avabiz and ReduceMail: Come talk to ReduceMail Booth 320: IBM’s Showcase Customer Went to Outlook.
I find that a little odd that a vendor at Lotusphere would be taking that particular angle as a blog entry to promote their product. But looking at all their blog entries, I see the same pattern. People are defecting from Notes, so come talk to us about our mail product. Hmm...
I commented on that post as follows:
I'm not sure I fully understand your approach to marketing your product. You continually post on how poorly Notes is doing in the marketplace from your perspective, yet you want us to talk with you on buying a product that works on Notes. If I'm to buy your original premise, then why would I even want to listen to anything you're trying to say? You're setting up an immediate objection in the mind of the potential customer, and then you're trying to fight that same objection.
Yes, IBM has a number of things to work on. But I'm not convinced that your style of marketing will do anything to get them any closer to the position you hope they achieve.
You may want to seriously rethink this approach...
Comment out there... back to surfing... re-open that tab... and comment is gone.
Gone? They're deleting comments to manage a message at a social session? Like we have no other way to interact with others?
Think again...
So I'm out on PlanetLotus, looking over the blogs for today's OGS and such, when I find this blog entry from Avabiz and ReduceMail: Come talk to ReduceMail Booth 320: IBM’s Showcase Customer Went to Outlook.
I find that a little odd that a vendor at Lotusphere would be taking that particular angle as a blog entry to promote their product. But looking at all their blog entries, I see the same pattern. People are defecting from Notes, so come talk to us about our mail product. Hmm...
I commented on that post as follows:
I'm not sure I fully understand your approach to marketing your product. You continually post on how poorly Notes is doing in the marketplace from your perspective, yet you want us to talk with you on buying a product that works on Notes. If I'm to buy your original premise, then why would I even want to listen to anything you're trying to say? You're setting up an immediate objection in the mind of the potential customer, and then you're trying to fight that same objection.
Yes, IBM has a number of things to work on. But I'm not convinced that your style of marketing will do anything to get them any closer to the position you hope they achieve.
You may want to seriously rethink this approach...
Comment out there... back to surfing... re-open that tab... and comment is gone.
Gone? They're deleting comments to manage a message at a social session? Like we have no other way to interact with others?
Think again...



Comments
Posted by At 10:29:26 On 16/01/2012 | - Website - |
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